Elevator Pitches

An "Elevator Pitch" is a concise, carefully planned, and well-practiced description about your company that your mother should be able to understand in the time it would take to ride up an elevator.  The videos below will help you craft your own elevator pitch.

Elevator Pitch Best Practices - University of Arizona

Elevator Pitches 101 - Duke University

Additional Resources:

Article - The Perfect (Elevator) Pitch - BusinessWeek
Article - How to Write an Elevator Pitch - Harvard Business Review
Article - Elevator Pitch: 5 Tips for Creating A Strong Sales Message - Microsoft